PPF

PPF has a clear mission: to be the number one pet food producer in Europe providing a full range of high quality pet food. With more than 600 customers across 40 countries, across both Eastern and Western Europe, it supplies the full retail landscape across large supermarkets, specialist pet stores, e-commerce platforms and veterinarians. As owners demand higher quality ingredients and higher nutritional standards for their pets, PPF has found an increased demand for its market-leading full-service product offering across own-label products it manufactures for its retail customers and leading local and international brands.

In recent years, Europe has seen a considerable rise in pet ownership with owners buying more specialised, premium food for their pets. PPF is well placed to build on its established retail partnerships and continue to capitalise on growth in store and online. We’re lending our consumer knowledge and buy-and-build experience to support the company’s growth strategy and consolidate its share in a fragmented and expanding >€20 billion European pet food market.